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For the month of July, Kia Paso Robles wanted to advertise a Mid State Fair theme. Therefore we crafted a "Fair Sales Event" Campaign, and here is the content we created and the results we received:
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We crafted a strategic campaign that capitalized on the excitement surrounding the Mid-State Fair. By targeting local, middle-aged consumers who were likely attending the fair, we showcased Kia's affordable lease offerings in a way that resonated with this audience. Our engaging, behavior-driven content cut through the digital noise, transforming fair-goers' casual interest into showroom visits. The result was a remarkable boost in foot traffic and lease signings for Kia Paso Robles, making their Fair Sales Event an undeniable success.
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